In attending SXSW ’13, I was able to do many things, including listening to two panels. One of those two panels was questioning whether blogging is the curator of hip hop today. People asked questions to the panel which included Nick Huff from Hard Knock TV, Elliott Wilson, CEO of Rap Radar, B Dot from Rap Radar, Ashley Outrageous from Ashleyoutrageous.com, and Steve Raze from AllHipHop.com.
When we ask, is blogging the curator of hip hop, you have to keep in mind a few things. For example, this panel was assembled to discuss a topic that doesnt get much respect or attention. In mainstream thought, people dont say that thanks to AllHipHop.com or Ashleyoutrageous.com that Macklemore is getting big or that Wale and Wiz Khalifa got big. (Obviously blogs were not the 100% reason they did get famous but blogs were significant factors for their success, or so the panelists claim. I’m not the expert on their rise to fame, the bloggers are). You also must remember how hip hop is curated currently or previously? The most consistent curator for hip hop has been the radio stations. As they panelists asserted, radio stations would get records/tracks long before they were available for purchase by the general public. Thus they held the chips on reviewing artists and their songs, and promoting (or not promoting) said songs/albums. Read more